MiniMaxi

MiniMaxi

Product Design / Creative Concept / Brand Identity

Product Design / Creative Concept / Brand Identity

2024

2024

MiniMaxi is a tactile product concept of paintable paper-and-paste houses designed as a calming creative ritual for psychological relaxation.

MiniMaxi is a tactile product concept of paintable paper-and-paste houses designed as a calming creative ritual for psychological relaxation.

Product Design / Creative Concept / Brand Identity

Product Design / Creative Concept / Brand Identity

The objects were developed as solid, ready-to-paint forms made from paper and a specialised paste, combining handcrafted character with a clean, minimal aesthetic. Rather than functioning as simple decorative crafts, they were conceived as interactive objects that encourage slow making, focus, and gentle emotional release through the act of painting.

The objects were developed as solid, ready-to-paint forms made from paper and a specialised paste, combining handcrafted character with a clean, minimal aesthetic. Rather than functioning as simple decorative crafts, they were conceived as interactive objects that encourage slow making, focus, and gentle emotional release through the act of painting.

Product Design / Creative Concept / Brand Identity

Product Design / Creative Concept / Brand Identity

Together, the product and its experience transform colouring into a more meaningful ritual - one that blends creativity, tactility, and quiet mental restoration.

Together, the product and its experience transform colouring into a more meaningful ritual - one that blends creativity, tactility, and quiet mental restoration.